advancis.com announced today
the availability of Online Advantage
2.0, the only Internet business tool designed to help executives
and their staff plan and implement solid Internet strategies.
Version 2.0 takes Internet strategy development / execution to
a new level by providing an integrated approach whereby all employees
involved have access to the tools needed to accomplish their
specific tasks. One resource. One focus. One carefully-developed
and superbly-implemented Internet strategy.
From defining and understanding
target markets' online behaviors to planning profitable e-business
models and executing a fully-integrated Internet marketing plan,
Online Advantage 2.0 guides users through the key stages of Internet
strategy development/ execution to help them achieve desired
marketing/business outcomes, improve the profitability of ecommerce
ventures, design viable e-business models or meet financial targets.
The focus is not only on building a solid foundation for all
Internet-based activities, but also on ensuring and accelerating
the adoption of the web site concept by the entire targeted audience,
not just innovation seekers.
Online Advantage 2.0 benefits
Version 2.0 includes several new features and resources to help
users build customer-driven web sites that recognize the informational
needs of visitors and delivers the right content, to the right
prospect in the right sequence; form the online habits of visitors;
developing/executing fully-integrated Internet marketing plans
that combine several tools to reach and educate prospects as
well as influence their purchase decisions; and meet the evolving
needs of customers through the development of microsites. Whether
a company generates revenue from selling products/services on
the Web, selling advertising space or receiving commissions on
exchanges, it will benefit from content and tools developed specifically
to help users understand the dynamics of doing business on the
Internet in their specific sector.
Stated Bertrand Balzano, President
of advancis.com, "most companies have spent their efforts
on designing web sites and adding e-commerce functionality without
really developing a strong Internet strategy that takes into
account competitive pressures, prospects' online buying behaviors
and habits, industry characteristics, or internal resources.
As a result, most have built sites capable of taking orders.
With Online Advantage 2.0, they will be able to transform their
site into a site that sells as well as encourage repeat purchases."
Online Advantage 2.0 features
Online Advantage 2.0 includes seven software modules designed
to improve online performance through collaboration between executives,
marketing management, staff, web masters and others.
Module 1 :: Defining your organization's
Module 2 :: Developing winning Internet strategies
Module 3 :: Building customer-driven web site
Module 4 :: Internet Marketing - Opportunities/Programs/Strategies
Module 5 :: Improving the effectiveness of your web site
Module 6 :: Building next-generation web sites
Module 7 :: Organizing your staff/resources for competitive advantage
The result: a powerful Internet
strategy that can be directly integrated into the organization's
2001 overall marketing or business plan. Said Bertrand Balzano,
"Online Advantage 2.0 is for companies serious about doing
business on the Internet. A solid Internet will be crucial in
2001. Professionals willing to do the work can make ecommerce
work for their companies; Online Advantage will ensure they realize
their full potential."
Online Advantage 2.0 quick
Online Advantage is now offered as a web-hosted application compatible
with the following platforms: Windows 95, 98, 2000, NT, Me; MAC
OS 7.5 or later. Future supported platforms will include OS/2,
Sun Solaris, and Linux x86.
The Online Advantage 2.0 pricing
structure is based on the following schedule:
[3-month license=US$ 395; 6 month-license=US$ 495; 12-month license=US$
All prices shown are for single-user licenses. Site licenses
are also available.
Special Introductory offer
In time for 2001 planning, companies will be able to build highly-productive
Internet teams by taking advantage of the 3-for-2 offer. By buying
two user licenses, customers will get the third one for free
Since its inception, advancis.com has focused its efforts and
resources on developing and marketing software applications as
well as web-based services that help small and
large organizations take full advantage of the World Wide Web.
development of smart Internet solutions, advancis.com makes it
possible for enterprises
to incorporate the latest Internet technologies and techniques
to create a competitive advantage on the Web. The company's smart
Internet solutions include ReadyWeb, ReadyLive, the
e-business first-aid kit, and Online Advantage.
advancis.com recently opened
advancis.agency - a
full-service Interactive/advertising agency that offers marketing
executives the best of both worlds with innovative Internet marketing
solutions and clever traditional marketing programs designed
to take marketing activities to the next level as well as deliver
||Obtaining more information
here for more information
about Online Advantage 2.0, including detailed descriptions of
||Downloading product's literature
You can also download the Online Advantage 2.0 digital brochures
MAC - Click here
PC - Click here
||Evaluating Online Advantage 2.0
Editors are invited to evaluate the new version of Online Advantage.