has announced the introduction of the Web marketing guide, a
Digital brochure designed to help marketing executives
develop and execute Internet marketing programs.
serves as a valuable tool for marketing professionals serious
about promoting products and services on the Web because it separates
facts from myths to ensure that users obtain solid results from
their online marketing efforts.
The guide is
offered in the form of a Digital brochure that will be updated
continuously to feature new Internet marketing tools as well
as updates for covered tool. The brochure's content will be updated
via the Internet, giving the user access to the latest facts,
figures, and strategies for Internet marketing every time they
open their documents.
Over the next
9 weeks, the guide will feature in-depth analyses of Internet
marketing tools such as ad banner advertising, eCommunity sponsorships,
eNewsletter sponsorships, rich media marketing, search engine
promotions, Digital brochures, and more.
presents the user with step-by-step instructions as well as expert
advice to help him/her get real results on the Internet.
here for details about the Web marketing guide)