6. ReadyLive, a new
perspective on investor relations
Despite the wealth of information
available on corporate web sites, most investors still have access
to limited information about their companies. The problem: investors
do not have the time to frequently visit corporate web sites.
As a result, they tend to obtain their news from external sources
that focus solely on quarterly results.
ReadyLive opens a new web-based
communications channel that takes investors relations to a new
level by allowing companies to automatically deliver LIVE, fully-interactive
content to the desktops of investors. ReadyLive turns the investor's
screen saver into a communications platform featuring information
about your company only. Investors don't even have to visit your
web site. Every time the screen saver is launched, ReadyLive
starts pushing your company's information.
The best part is that content
resides on web servers. As a result, you have the freedom to
push any type of information you want in any format. For example,
you can easily broadcast shareholder's meetings, make available
the latest SEC filings, distribute digital copies of annual reports,
share product announcements, feature stock quotes, historic charts,
or even broadcast conference calls.